Introducing the brand new Heimdall 2 USB 2.0 Data Cable!

lg-heimdall-USB_blogAs the use of music servers, hard-drive stored music and high-resolution audio downloading grows increasingly popular, and in some cases becomes the standard choice, it is critical to use a high quality USB cable that can meet the demands of music fidelity. Improving upon Nordost’s Blue Heaven USB 2.0, the new Heimdall 2 USB 2.0 is the high-end digital cable that will deliver ones and zeroes with the efficiency and diligence necessary to maintain the correct impedance to dramatically lift your hifi system to a whole new level of performance.

Thanks to the experience acquired in the fabrication of successful products such as the Blue Heaven HDMI and USB 2.0 cables, Nordost can now further refine digital leads through its most current, proprietary technology. The Heimdall 2 USB 2.0 is constructed from 4×20 AWG stranded, silver-plated 99.99999% OFC conductors, arranged in a precise, twisted double helix in order to ensure character impedance, reduce noise and minimize cross-talk contamination. In order to increase dielectric, the conductors are suspended in Nordost’s proprietary FEP Dual Mono-Filament, which is newly optimized to increase flexibility and mechanical dampening.  Add a dual layer silver foil jacket and silver braided shield and the Heimdall 2’s extreme data transmission speeds surpass the USB 2.0 standards.

To further up the ante, the new Heimdall 2 USB 2.0 is now implementing mechanically tuned lengths. This technique, used in Nordost’s Odin, Norse 2 and Valhalla 2 ranges, reduces internal microphonics and high-frequency impedance resonance, which ultimately allows you to enjoy the dynamics, coherence and balance of live music played in the comfort of your own listening room.

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Steve Dickinson Reviews Heimdall 2 in Hi-Fi+ Magazine

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If you haven’t checked it out yet, you should take a moment to read Steve Dickinson’s review, Nordost Norse cables: Heimdall 2, which was published in the December 2013 edition of Hi-Fi + magazine.  Reviews like this are a great way to stay informed and they give you a firsthand account of premium products, like our cables. In this piece, Steve takes a look at our Heimdall 2 range in comparison to the first generation of the Norse family, which is impressive in its own right. We are happy that Mr. Dickenson appreciates the improvements that we have made with our Norse 2 cables.

 

The Heimdall gives a strong sense of scale and authority, but without adding the sort of mass and inertia which drags a system down…The added sense of impetus brought by the Heimdall brings out the extra little kick from the in-between beats which separate a 2/2 from a 4/4 time signature. Tiny inflections are also better resolved, most obviously in vocals but also noticeable elsewhere. This means performances that are carefully weighed and nuanced can be more affectingly portrayed.

 

Steve’s full review is now available on the Nordost website under reviews. Or, to read now, click here

Speaker Placement in 5 Easy Steps:

Implementing correct speaker placement could be one of the most beneficial changes one can make in an audio system. The slightest shift or rotation in your loudspeakers can completely transform your soundstage, for better or worse. And when even one centimeter could be responsible for transforming the sound system that you have invested so much in, the idea of tackling and perfecting speaker placement may seem daunting. Because speaker placement is heavily dependent on the room and loudspeaker being used, there are no precise rules. We have simplified the process into 5 easy steps here.  (For a more detailed walkthrough of this process, consult our Speaker Set-up Guide.)

1.  Come Prepared

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While this process of placing your speakers is simple, and even fun, it becomes infinitely more so when you are working with the right tools to get the job done. Besides the more obvious appliances that are specific to the particular loudspeaker you are working with, before starting your speaker placement make sure you have the following: masking tape, a felt tipped pen, tape measure and a level.

2.  Voice the Room

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As many of you already know, the positioning of your loudspeakers in relation to the wall can have a significant effect on the speakers’ performance. For example, speakers placed with a close proximity to the wall tend to register as “bass-heavy”. In order to find the best positioning for your listening room, you can use a technique called “voicing the room”. Essentially, this tests the acoustics of the space.

Standing with your back to the far wall behind your speakers, simply start speaking in a loud, even voice while taking small steps into the center of the room. Once you have found a spot in the room where your voice takes on a natural quality, mark it with your masking tape and continue to advance until your voice begins to lose that characteristic. Continue the same process, now starting at the side wall, and walk towards the center of your initial marks. Once finished, you should have a squared off area. You will place your speaker a third of the way into this area.

This should be repeated on the opposite side of the room for the second speaker.

3.  Get Centered

Once you have placed your speakers, it is now time to determine your “sweet spot”. In order to do this, imagine that your speakers and “sweet spot” make a triangle. You can use your tape measure to find the vertex where the legs extending from both speakers converge. As a starting point, your sweet spot is the same distance in front of your speakers as the distance between them.

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4.  Toe-in

When you “toe-in” your speakers, what you are really doing is angling them towards your sweet spot to truly shape your soundstage. There is no hard-fast rule for a proper toe-in since so much of the results depend on the speaker model and the room itself. What is sure, is that the adjustments you make should be made little by little and should be identical for each speaker. The difference in focus and tonal balance after toe-in is powerful.

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5.  Leveling

Make sure that both loudspeakers are leveled horizontally and vertically. This last step ensures that the tweeter, mid-range and woofers are vertically aligned so that the cone and tweeter disbursement is coming from the center vertical line. It also ensures that the driver assembly of your woofers has a firm base and can move with maximum efficiency.

To get more detailed information on other methods of speaker placement:




Nordost Playlist — March 2014

Nordost is lucky to have a wonderful team of representatives and product trainers who travel around the world educating and demonstrating the effects of Nordost’s products. As part of these demonstrations, it is our job to find an interesting and diverse selection of music to showcase our cables, power devices, sort system and accessories. Whether at shows, visiting our dealers and distributors or even in our own listening room in our headquarters in Holliston, we are constantly getting asked what music we are playing (or if our audience is not so bold to ask, we can see their Shazams working overtime). So we thought this would be a perfect opportunity to share our favorite songs of the moment. Some may be classics, some may be brand new, some may not even be to your taste, but one thing is for sure …it’s all great music.

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  1. Settle Down – Kimbra –Vows
  2. Orion—Rodrigo y Gabriela—Self titled
  3. Hurricane—MSMR—Secondhand Rapture
  4. The Lady is a Tramp—Tony Bennett and Lady Gaga—Duets II
  5. Roving Gambler—Billie Joe and Norah Jones—Foreverly
  6. We the Common—Thao & The Get Down Stay Down—We The Common
  7. Eavesdrop—The Civil Wars—Self titled
  8. I’m Not In Love—Kat Edmonson—Way Down Low
  9. Everybody Wants to Rule The World—Lorde—The Hunger Games: Catching Fire
  10. Wave—Beck—Morning Phase

If you have a song that you want to share, feel free to leave it here in the comment section. We are always looking for some new suggestions!

Salon Son & Image 2014

 

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Nordost will be headed for Canada at the end of March for the Montreal Audio Show, Salon Son & Image. This is always a great show, and we are delighted to be taking part in it again. Nordost representative, Bruno de Lorimier, will be performing demonstrations throughout the show (demos will be provided in French and English) in the Salon  St-Laurent. Nordost products will be available with amazing show discount prices at our sales booth on the mezzanine level. Show attendees will be some of the first to see and hear some of Nordost’s latest innovations including Valhalla 2, Sort Füt, Qk1 and the Heimdall 2 USB 2.0 cable. Salon Son & Image is taking place at the Hilton Bonaventure Hotel in Montreal, March 28-30. Get ready for some great sound!

 

Why Use Anti-Static Treatment for Audio/Video Cables?

We all know what anti-static spray is: a spray used in order to dispel static charge on your audio/AV gear that will also hinder future build up. But why is this treatment so important?

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The slow build-up of static charge is a subtle, yet dangerous problem that undermines the performance of all audio and AV systems, flattening perspectives, dulling colors and inhibiting dynamics. And it is a problem that is only getting worse. Today’s current technology allows for multiple source options and increasingly complex audio/AV systems which generate even more static. By using anti-static treatment on not only your cable jackets, but also on the shelves of your racks, plastic cones under drive units, TV and computer screens, CDs, SCDs, DVDs and Blu-ray discs, you will notice a marked improvement in both visual and audio performances.  Once static has been removed, your system will be able to achieve a striking sense of liveliness and clarity that had been missing before. Anti-static treatment is one of those simple yet effective tweaks that could produce that difference that you’re searching for.

 

For more helpful tweaks to make on your system, check out our Tiny Tweaks, Big Pay-Offs download!

CES Recap

CES proved to be a great way to start off the New Year! We were able to show off some new products, perform remarkable demos and see a bunch of friendly faces! For those of you that were able to make it to Las Vegas to enjoy the show as well, we hope that you had an excellent time seeing the best that consumer electronics has to offer!

Here are a few of our favorite pictures, as well as a great interview that Steven Rochlin did of our very own Rune Skov courtesy of Enjoythemusic.com, from CES. Feel free to share your own pictures featuring Nordost on Facebook or Instagram @nordostcables!

Rune and Bjorn giving a demo

All set up with Valhalla 2 and the Sort Füt

 

Nordost at CES!

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Nordost will once again be showing at CES in Las Vegas this year. Both Nordost’s US and International sales teams and product trainers will be at the Venetian on floor 29, rooms 125 and 127, January 7-10. They will be running meetings for our loyal dealers and distributors as well as performing live product demonstrations. Throughout the show Nordost will be showcasing our latest Reference cable range– Valhalla 2 and demoing the dynamic effects of the Sort Füt, a mechanically tuned resonance control device which improves upon the standard spikes and stabilizers provided with loud speakers and racks.

 

Nordost is at TAVES

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This week Nordost will be exhibiting at TAVES in Toronto. We are very excited to debut the latest addition to our sort system, Sort Füt, as well as feature the Valhalla 2 to the Canadian market. Throughout the show Paul Ritchotte and Bruno de Lorimier will be performing demonstrations of Nordost products and will be available to answer questions. Come and visit us in room 888 to enjoy the music!

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#nofilter… to your cables

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Some cable manufacturers outfit their products with boxes containing filters intended to prevent high frequency oscillation and tailor sound: not Nordost. Although the frequency range of human hearing is 20 to 20,000 Hz, we are still aware of frequencies at far higher and lower extremes. By filtering-out these peripheral signals you are affecting what you hear- impacting the vivid, tonal balance that comes from the true performance. In lieu of altering and coloring sound through filters, Nordost opts for a high-speed, phase-coherent, low-loss approach to cable design, allowing for a perfect reproduction of sound.